Independent University Newspaper
Copenhagen Business School

Popular searches:

Independent University Newspaper

Copenhagen Business School

Cross-uni organization helps companies create happy elderly communities and sell ugly vegetables

(Photo by Anne Marie Lykkegaard)

A construction container by the old police station in Frederiksberg is home to Millennial Consulting. This organization encourages students with different academic backgrounds from a range of Danish universities to come up with ideas on how to improve life for elderly people and how to sell ugly tossed vegetables.

News |   04. Oct 2019

Kasper Christensen


Millennial Consulting is a student-run consulting organization that connects students from different academic backgrounds from various universities all around Denmark, uniting them with a common goal: To create impact and change for small and medium-sized enterprises.

The organization is a part of Student & Innovation House on Howitzvej in Copenhagen, which is currently experiencing a major transformation. So right now, Millennial Consulting is operating from a construction container parked on the building site.

“We and the construction workers have separate containers on the site, but every day we talk to the workers about their progress, and sometimes we borrow some milk for our coffee,” Director of Student & Innovation House, Maria Flora Andersen says laughing.

To achieve their common goal of creating impact and change, the students at Millennial Consulting use their academic, scientific and theoretical knowledge from their studies to provide companies with useful consulting.

Since the organization is based on unity between students from different academical areas from various universities, they can solve a range of corporate problems.

“Our forthcoming projects are very diverse. One of them involves the company Stenlille Udvikling Aps, which wants us to explore the scope for developing an elderly community in Denmark that will improve the residents’ quality of life,” CBS student and Team Leader at Millennial Consulting, Luis Mariscal says and continues:

“Another project is the company GRIM, located in Copenhagen, which sells vegetables discarded due to cosmetic flaws. They want our help to make a marketing expansion plan spanning other European cities.”

According to Luis Mariscal, the diversity of the students’ theoretical skills, and the assignments they solve are advantageous for Millennial Consulting.

“I think that one of Millennial Consulting’s greatest strengths is the diversity of the students’ academic backgrounds. We’ve not only worked with students from CBS who have knowledge about business. We’ve also worked with students studying sociology and anthropology,” he says.

“So, through the diverse skills and different academic backgrounds, we can make a change and move towards the same common goal.”

“We know something else”

Although Millennial Consulting provides all sorts of theoretical and academical guidance for different enterprises, the consultants are still students. Therefore, they might not have the same practical experience as a company’s owners and employees.

But according to Maria Flora Andersen, this is not a problem.

“We don’t pretend to know more about the company’s operations than they do because, of course, we don’t. But we know something else,” she says and continues:

“Many small and medium-sized companies don’t have any academics employed, and they struggle a great deal with some of the more strategic and analytic cases. They have ideas on how to create growth, but they don’t have the capacity, the knowledge or the talent to realize these ideas themselves. That’s why they request our assistance.”

It is safe to say that Millennial Consulting is not the only management consultant organization in the market. But according to Luis Mariscal, plenty of parameters differentiate the student-driven organization from the professionals.

“Many small and medium-sized companies do not necessarily have the resources to hire professional consulting firms. But they only have to pay a small fee to use our services,” he explains.

And in return, the companies get four part-time student consultants to help them during a 10-week project while they focus on solving urgent issues to stimulate corporate growth and expand company visions.

A win-win situation

Millennial Consulting was conceived within Student & Innovation House, and Luis Mariscal has been a part of the organization since its very beginning.

He had always wondered what being a consultant would be like, so last year he started as a student consultant, and now he’s a team leader in the organization, taking care of the communication associated with new clients.

In other words, Luis Mariscal now knows what consulting is like and precisely how student consultants can benefit. And according to him, it seems like a win-win situation.

“As a student consultant, you get to attend different challenging hands-on workshops presented by experienced consultants, and we also assist the students by giving them mentors who help them with their various projects,” he says.

“Therefore, not only can they use their theoretic knowledge in practice, they also learn what being a consultant is all about.”


Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Cross-uni organization helps companies create happy elderly communities and sell ugly vegetablesby

  • News

    Staff layoffs: What happens if you’re fired

    The clock is ticking. On Thursday morning (5 October), CBS employees will know if they are up for dismissal or not. But what will happen on the day? What emotional stages are you likely to encounter? And who will be there to pick you up when you are feeling the blow of being laid off? CBS WIRE has talked to HR and the consulting agency Actief Hartmanns to provide you with answers.

  • News

    Network, network, network – CBS graduates advise on getting your first job

    There are many approaches to finding your first job. Three recent CBS graduates talk about how they landed theirs. Their approaches were quite different, yet they all highlight networking as a key element.

  • News

    A-Z of the dismissals

    In these final days of September, the fate of a number of CBS employees is being decided. The final amount of money saved on salaries via voluntary severance agreements (aka redundancy packages, Ed.) and senior agreements will be known.  After this, the actual number of employees up for dismissal will be decided by management – and then the individuals will be selected.

  • News

    Layoffs break the crucial trust between organisation and employee

    CBS is laying off a number of employees soon, which will affect our university in different ways. When employees are fired without having done anything wrong, it shatters the trust between the organisation and employees, while also taking a toll on productivity, according to a CBS expert. Layoffs also affect the ‘survivors’, who are forced to adapt to a changed workload and the loss of cherished colleagues.

  • News

    Here to help – at the touch of a button and at Campus Desk

    Exam anxiety? Lost student card? I’ve wedged my car between a Fiat 500 and a lamp post, can you help? You never know what you’ll be asked next. But that’s just how the Campus Desk team like it. And if they can’t fix your problem, they’ll know someone who can. CBS WIRE asked the team about the whole range of topics they advice on every day.

  • Gif of the week
  • News

    CBS Quiz Time: Unraveling the success story

    A successful university environment such as CBS is often associated with academic pursuits, but campus life extends far beyond the classroom. At CBS Quiz Time, a student society motivated by creative thinking and social engagement, students join in a refreshing range of creativity, excitement, and social interaction. CBS WIRE talked to Celine Møller-Andersen to find out about the society’s vision, strategies and the factors that are driving its rapid expansion.

  • News

    Why so sudden? The CBS financial crisis explained

    Employees and union representatives have posed many questions in the wake of the 17 August announcement of a firing round. In this interview, University Director Arnold Boon explains how Senior Management has been working with the budget and a change of financial strategy since the fall of 2022, and why layoffs are now necessary.

Follow CBS students studying abroad

CBS WIRE collaborates with

Stay connected