“Based on our experiences in past events, and along with COVID-19 restrictions, we decided that now was the perfect time to develop a online  career week,” says Relations Manager Mette Schroll Bennekou. She adds that Career Fair might become more digitized in the future.

Pimping up profiles and debates about the right questions

Earlier this year, CBS moved all their activities, counselling services and events to the world wide web. And when moving events that are deeply rooted in physical surroundings online, differences will occur according to Mette Schroll Bennekou.

“In an online chatroom, the students don’t see the company representatives they are chatting with. It’s purely text-based whereas the traditional physical event allowed them to speak face to face,” she explains.

“However, our goal is still the same: to create relevant encounters between the students and potential workplaces while encouraging our students to come to terms with their future career paths.”

An important launch pad

Offhand, it sounds like a comprehensive task not only to transform a single physical event into an online event lasting for a whole week, and with a range of activities for the students to attend. And according to Mette Schroll Bennekou, that is also the case.

“We have put a lot of work and resources into CBS Career Week. I mean, normally there’s one event, Career Fair, and this year there are no fewer than 18 events in total,” she says and goes on:

“COVID-19 or not, we believe that our students should be able to communicate and create networks with the business community that can form launch pads for deciding what to do with their careers. And most of all, I really hope that our students will become more prepared and clarified about their careers and their priorities.”